The Vibe :
⊹ JISOO is back with a third Self-Portrait FW26 persona.
⊹ This round comes with a blunt pink bob.
⊹ A gray sweater and belted green miniskirt keep the styling graphic and slightly offbeat.
⊹ The campaign keeps playing out like a fashion screen test.
JISOO has another character to introduce, and this one comes with pink hair. For the third chapter of Self-Portrait’s Fall/Winter 2026 campaign, the BLACKPINK star swaps her usual dark hair for a blunt bubblegum bob and steps out in a strong-shouldered gray sweater with a belted green miniskirt and long train. After dark hair in chapter one and blonde in chapter two, the wig changes are becoming part of the fun. The whole series is framed like a screen test, with each version of JISOO getting its own mood, styling and point of view. This chapter leans slightly stranger, pairing the sharp knit and saturated skirt with a persona reflecting on how people remember the dramatic moments but forget the smaller ones. It gives Self-Portrait a more character-driven feel than a straightforward seasonal campaign.
JISOO follows Kate Moss, Apple Martin, Emily Ratajkowski and the Hadid sisters as one of the brand’s campaign faces, but FW26 is playing things differently. Three characters in, Self-Portrait has turned the usual fashion campaign into something closer to an ongoing casting reel—and yes, we are absolutely tracking the wigs.
Trending Self-Portrait Styles
Brand DNA
Founded in London in 2013 by Han Chong, Self-Portrait is known for feminine occasionwear with a modern edge. Lace, crystal embellishment, sculpted silhouettes, sharp tailoring, and polished party dresses define its instantly recognizable style.
Related Links
